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Using Local Content Effectively

Using Local Content Effectively

Explore the marketing opportunities you have with our Local Content Space

Subtv Music avatar
Written by Subtv Music
Updated over 6 years ago

Do you have a weekly event at your venue? Or health and wellbeing classes you'd like to promote to your students? Perfect! 

Local content is a marketing tool your venue can utilise effectively to promote events, upcoming promotions/deals and broadcast important information in a matter of minutes. 

📅 Promoting events 

With local content you can promote your events with a visible call to action too, targeting the content to fit your audience accordingly!  

Scheduling local content means your events will be featured on our screens with the opportunity to create more urgency if/when an event is looking to sell out quickly.

What local content can do for your event: 

✓ Target your most valuable attendees

✓ Boost event awareness

✓ Boost ticket sales 

✓ Tailor your content to the right audience 

🤑 Deals and Promotions 

Promotions can be very time sensitive; with deals such as happy hours, lunch meal deals or discounted drinks. 

Therefore, we have mastered the art of time-sensitive promotions with the ability to schedule the local content targeted to play out on a specific hour, day or week for your deal to work as effectively as possible. 

How local content adds value to your deals and promotions: 

✓ Creates urgency around time sensitive deals 

✓ Informs your customers about the best promotions

✓ Boosts bar traffic 

✓ Perfect opportunity to up sell e.g. buy one get one free offers 

ℹ️ Broadcast important information 

Sometimes posters just aren't enough to notify students with information regarding to the venue or university. 

Make sure your message gets seen by creating eye-catching content to capture the attention of your audience. That's why we encourage all to broadcast that information on our screens. 

Make our screens your information centre: 

✓ Ensure your students are well informed

✓ Advertise new job opportunities 

Update students on term time opening hours 

Prompt students to go and vote for the next SU president

Ready to schedule your local content? Click here to find out how! 

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